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The M.A.X. Pass ('16-'17 Season) https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1482522170647-4TX4SV52WQFWYSMVTEIQ/Screen+Shot+2016-12-23+at+12.42.22+PM.png Work - iFly TV spot https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1482524338887-ZI3QV6ZW0RFRP00LT7J1/Screen+Shot+2016-12-23+at+1.18.18+PM.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1489682763511-KJNZXFV9WIVQQHW7SY6Y/Screen+Shot+2017-03-16+at+10.45.43+AM.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1501621315743-3B52PCA6LCJRHJE5P9BP/Screen+Shot+2017-08-01+at+2.58.10+PM.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1522189499940-CSR8UR92RC74QFD8U564/Lowrez_20171218_5122.jpg Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1522192313067-6NB41FUZ9M362SPMO2B9/Breakfast_FAMILY_FINAL.jpg Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1526424128094-5BW0O9IICBU4AEZ0IC48/Stanton3.jpg Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1501267496194-YUNPDBHEKPNLAD3ZXUS7/Screen+Shot+2017-07-28+at+12.34.21+PM.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1571065090167-CX7J2KUJPTY9QIQ1FZXY/Screen+Shot+2019-10-14+at+8.57.53+AM.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1572405825588-GAS48X4AHTDJ4HT1NJXQ/risk.jpg Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1614296708771-A6XOWSQPF0XCK0WHRRE2/Screen+Shot+2021-02-25+at+4.44.30+PM.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1633026000340-ZHTH2PWLD1SK1WP7JAH9/interact+dot.jpeg Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1657308714527-HE6Y9ZKBXR2Z8LG7QVQS/Screen+Shot+2022-07-08+at+1.30.41+PM.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1657309650481-XQW2S8PAJFR8WC92VFPX/hnk.jpeg Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1658951517749-IE3WLOFLSZWG5LZCR3LC/heart%252Bcookie.jpg Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1688681795750-XTREEV2VEKBPQMG1VCD9/MicrosoftTeams-image+%2822%29%5B53%5D+%281%29.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1709701245561-OOCZLQAGFOV7YBAXRYGE/MicrosoftTeams-image%2B%252844%2529.jpg Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1729573751708-XY8A938DLO49ZZD58YE2/oreo-sw-primages-300dpi-packandcookies.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1730390328777-24DMLATO2M1K2EWCTJHR/3.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1453089254808-W17M5ZCAK1DJXGZCDSW3/Screen+Shot+2015-10-13+at+3.19.49+PM.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1452572157145-8U7MOM9AINU9TO8HBTK9/image-asset.png Work - Password is "pass" https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1452622501274-FCOAHW55F8O0I6CCY9KF/image-asset.png Work - Hey look, an Effie winner. (Winner, Winner! Cheesy Dinner!) After almost six years without dedicated marketing efforts and ensuing declines in consumption, we set out to reconnect KRAFT Macaroni & Cheese with less acculturated Hispanics. The objective of this campaign was to reach Hispanics through in-language communications and prove the effectiveness of dedicated efforts in four local test markets. We surpassed expectations in our Hispanic-designated test stores with a 4% same-store sales lift, higher weekly per-store sales (+$28.31 for Blue Box SKU and +$51.67 for Total KRAFT Macaroni & Cheese), along with a 39% ROI above Hispanic TV Industry average (29%) and in-line with KRAFT Hispanic TV ROI benchmarks (41%). https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1452999752628-41A25YGQQ49UU83T1AF3/image-asset.png Work - Dinner, Not Art Intro Video https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1452623737122-F09JF817NCTUPYNW62T9/image-asset.png Work - Hey look, a case study video. https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1452563827781-OW8F7SZI4NO5NCHRGUN6/Screen+Shot+2016-01-11+at+6.56.12+PM.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1452569024100-LWSU08G54Q0E6CN3G79M/Screen+Shot+2016-01-11+at+8.06.41+PM.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1452570061493-1L7O69BWIPF52E4ZSXF7/Screen+Shot+2016-01-11+at+8.40.37+PM.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1452626488438-U0VLAWQ04AI32RMDSL5K/Screen+Shot+2016-01-12+at+12.20.31+PM.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1452635856366-VXUWD23E8HTSCXX8VCIT/pasted-image-915.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1452637609280-SWAVJ2PQEHS529TCT7ID/Screen+Shot+2016-01-12+at+3.26.01+PM.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1452812293854-IQX80GU2M8LP9KH0W0YD/Screen+Shot+2016-01-14+at+3.57.04+PM.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1452900326216-MBHUYP6DJX5FCSKA1YM5/IMG_1389.jpg Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1452968877676-8YX7OB2B6M21T1GNVPJO/Coinex_Weekly_Vert+4.971x10.82_EBX_Page_4.jpg Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1453072140665-7640G5HA1G8LVBH888NG/Screen+Shot+2016-01-17+at+4.08.34+PM.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1453082028914-PLPEZG5UJMUSTHZUUPTZ/Screen+Shot+2016-01-17+at+6.53.14+PM.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1453097001525-BXAVXKT3GW7T43H7UR93/Screen+Shot+2016-01-17+at+11.02.39+PM.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1455122358047-825MLC5Z3MZSBAG4XYVV/Screen+Shot+2016-02-10+at+9.37.48+AM.png Work https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1461303203852-BGSC1TNOJR7C09RY386G/Screen+Shot+2016-04-21+at+11.32.02+PM.png Work http://www.ericspencerforsyth.com/about daily 0.75 2025-10-23 https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/a12a919f-5cce-49fe-ba3b-a38b8080e3a3/IMG_6253.jpg me - Make it stand out Obligatory summit pic. This is the part where I prove I’m “driven” or “goal-oriented” or something. https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1749089951964-N1U2NCYQ3SLKEI1AA7P7/1.png me - Brand Experience https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1749090683543-1F6HICMXLL0NC9PUTPZ2/Untitled%2Bdesign.jpg me https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1444765229414-3WQ92SJ1D4KW7UPSA6YQ/11705119_10100940594749314_6902922497679018835_n.jpg me http://www.ericspencerforsyth.com/contact daily 0.75 2025-06-04 http://www.ericspencerforsyth.com/sticky daily 0.75 2021-03-31 https://images.squarespace-cdn.com/content/v1/560dbe77e4b0653d5dc757cc/1616139454866-WEIM9GEYM4SXOTC5QQ4U/sticky%2Bnotes.jpg Sticky http://www.ericspencerforsyth.com/lets-work daily 0.75 2025-07-23 http://www.ericspencerforsyth.com/for-agencies daily 0.75 2025-06-04 http://www.ericspencerforsyth.com/for-brands daily 0.75 2025-06-12